The World Horti Center (WHC) in the Netherlands is home to the new Certis Innovation Center. This new venture brings together a unique grouping of around 50 leading companies in the horticultural sector.
The state of the art facilities for research, exhibitions, meeting areas and education offer an ideal venue for visitors from all levels of the industry. Certis will focus on the development of products ready for the grower to use and the generation of knowledge to communicate more effectively with customers in response to their needs.
Certis will have its own facilities to conduct product trials, exploring optimum usage, application methods and combinations of biorationals and conventional products to provide the best fit for Integrated Pest Management (IPM) systems. A dedicated researcher together with the Certis technical team will be responsible for the trial work and Certis plans to run training and workshops for technical colleagues within the company as well as among suppliers and customers for the communication of practical developments.